This year, smart money will be spent on implementing search engine optimization (SEO) initiatives that scale.
Where should enterprises allocate the bulk of their SEO budget this year? Seek out opportunities to realign these three core areas of enterprise search to get the biggest bang out of your SEO bucks in 2011.
And yes, indeed, it does also helps if you can squeeze in micro-format implementations so you can be ahead of the curve as it gains further SE integration into 2011. Thank you Michael Martin!